E-marketing and its impact on the quality of customer service (evidence from telecommunications companies in Kuwait) Custom Essay

Section I : General Framework and Methodology of the Study
Section II : Theoretical Framework and previous studies
Section III : Data Analysis, Results, and Recommendations
For the section III : you will do only the recommendation base on the first 2 sections

Study question
Can e-marketing effect the customer services quality from the Kuwait customer point view?
What e-marking can do to the telecom company in Kuwait to improve the quality of customer services?
Can e-marketing enhance the quality of customer services?

Hypotheses
1. There is no relationship between the informational base and quality customer service.
2. There is no relationship between R & D and quality customer service.
3. There is no correlation between the degree of safety and quality customer service.
4. There is no relationship between marketing strategy and quality customer service.
5. There is no impact of electronic marketing to quality customer service.
6. There are no statistically significant differences in the study sample answers to customer service quality due to demographic factors.

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