global business strategy Summaries and Cases

Global Business Strategy

There are five assigned articles that provide the theory for the class.  For the first four of these articles, prepare a 380 word summary of the article. Given the limited space, good summaries will be densely packed.  Avoid using unnecessary phrases – save the space for the most important ideas cover these in as much detail as possible.

For each of the four cases (related to the first four articles), a study question has been provided. Each answer should not exceed 380 words.  The best answers will draw on the article concepts and be detailed, insightful and structured.  Please use formatting to help highlight the progression of ideas.
Session Topic
Readings     Assignments due
Introduction and 5 Forces    The Five Competitive Forces that Shape Strategy (article)
Wal-mart China (case)    Article summary,
Case question
Assessing resources    What is Strategy? (article)
Starbucks (case)    Article summary
Case question

Blue Ocean Strategy     Blue Ocean Strategy (article)
Netflix (case)    Article summary
Case question

Social strategy    Strategy and Society (article)
Nike (case)    Article summary
Case question

Bridger strategy    Finding Great Ideas in Emerging Markets (article)    Article summary

Case    Study question
Walmart China     Using the 5 Forces concepts, explain why Wal-Mart is successful in the US.

Starbucks     What is Starbucks’ strategy? Is there good fit among its capabilities?  Does it have any tradeoffs?
Netflix     Does Netflix have a blue ocean strategy?  Use the concept tools to explain why or why not.
Nike    Does Nike have a good CSR strategy?  How should it handle the situation in Indonesia?

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