Marketing Management: Harley Davidsons motorcycle
Marketing Management: Harley Davidsons motorcycle
You have been appointed as a Marketing Consultant. In this role you are required to prepare a three-year marketing plan for Harley Davidson in the U.K market.
Important requirements
Mode of Working: individual
Presentation Format: report
Grade required to pass: D
Assessment limits: no more than 6,000 words
Hand in date: 12.00 Monday 15 April 2013
Assessment should be marked for the attention of
Preferred hand in locationNote:
Expensive or elaborate bindings and covers of written submissions are not required in most instances. (Refer to guidelines however in the case of dissertations)
Always submit an electronic copy of your written work as well as a paper copy.
Always keep a copy of your work.
Always keep a file of working papers (e.g. photocopied articles) that support the sources used in your work.
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