BA 321 – Team Project Part 3: Opportunities Analysis

In the attached word document you will find my answer to the highlighted question below. In addition, below is the assignment description. I am looking for someone to take my work and rephrase it to read more business professional and if possible add any pertinent information for possible unique selling points.

Assignment:

Given your current knowledge of the various economic development opportunities of your team, select one area in which you would consider opening a new business. A comprehensive analysis of this opportunity would take time and money to complete and when completed you may find that the opportunity no longer exists. However, some planning is essential to determine if the opportunity is viable given the specific region. It is good to have an idea of the feasibility of the opportunity.

With your team, brainstorm the following:

1. What is the company’s unique selling point(s)?
2. Why would a customer purchase from your company and not another?

   Potential answers may include 1) a closer location, 2) a better price, 3) a higher quality product, 4) a product no other company has, 5) better information provided to the customer, 6) a better marketing process.

Write a brief report (1-3 pages) which documents your team’s conclusion to the questions above and identifies the specific business opportunity in a specific region of your team’s vision. Use Microsoft Word to create the document with the following format:

• Cover Page
• Headers on every page
• Page numbers on body pages only

(Microsoft Word provides useful Help features if you are unaware of how to add the Word formatting to your report.)

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