Case

1. Discuss how the beginning of Kickstarter reflects the factors in the Opportunity Analysis Framework (Exhibit 8.1). (8 points)

a. Describe in detail each of the three components of the framework, making reasonable guesses if necessary based on information from within the case and any general knowledge you have of the timeframe.

(Just for tips, you don’t need to follow what I put here and just write the point you think is important::: Opportunity, Resources, Entrepreneur)

b. Give a background of the discovery process. Include an evaluation of the four qualities of a viable opportunity appropriate for the timeframe.

(Just for Tips, you don’t need to follow what I put here and just write the point you think is important::: Attractive, Achievable, Durable, Value-Creating)

c. Describe any resources from within each resource category.

(Just for tips, you don’t need to follow what I put here and just write the point you think is important:::Financial resources, Human capital, Social capital, Government resources)

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