Global Management
Term Paper Topic:
Corporate Marketing Campaigns that have created brand loyalty through social movements geared toward improving the human condition?
Mandatory Resources:
Activism. (n.d.) Patagonia. Retrieved March 22, 2020 from https://www.patagonia.com/activism/
Society for Human Resource Management. (n.d.) Ethics Corporate Social Responsibility – Sustainability Panel Trends Report.
https://www.shrm.org/membership/volunteers/special-expertise-panels/pages/ethics-csrs-panel-trends-report.aspx
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