What are the origins of fear for neuromarketing among university students and future workers?

I would like do have a specific and detailed research plan for my dissertation’s literature review and framework (either conceptual or theoretical).

I have attached some information on my dissertation. Please refer to it as there are also quick research notes previously made on the topic. We are required to write 10 000 words total, however I don’t really mind how many words are written for the plan as long as it is detailed.

I would like to have the plan for my literature review and framework. I should write”
Lit review: around 2500 words
Framework: around 750 words

So please make sure the plan takes into account the amount of info I will be able to write about.

I have also attached an example of structure for these two parts (for a different topic). The ideal would be to receive something similar to that plan structure document, but with added details such as the specifics of the framework and the theories and papers to refer to for example (whatever seems right to you).

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