Business
Write a form letter to potential customers on the range of services your business or organization can provide.
(The business/organization and customer(s) may be ? real? or fictitious.)
The letter should include the following::
1.The structure of the letter follows the four-point persuasive outline, AIDA – Attention, Interest, Desire, and
Action.
2.The content stresses a central theme, selling point, or appeal to the customer.
3.The content includes supportive information and details describing the range of services your business or
organization can provide.
4.Write the letter with effective organization, coherence, and unity.
?Use writing process strategies to develop brief business documents, such as routine messages, bad news messages,
and persuasive/sales messages.
?Organize ideas logically by using transitional words, phrases, and sentences.
?Support ideas or claims in body paragraphs with clear details, examples, and explanations.
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