Use the Coca Cola company from your Week 2 assignment
Your company has decided to launch a new line of products.
Create a 1,400-word report and include the following information:
Choose the target market for your product, and describe your target market in detail.
Create a new product that would appeal to your market.
Develop at least one question for each characteristic of the target market (demographic, geographic, psychographic, and behavioral) that will be important for you as you determine the marketing strategy for this new product.
Recommend the best methods of conducting marketing research to answer these questions. Be sure to include why you chose these particular methods.
Outline the steps you will take to bring your product to market from idea generation to commercialization, using a multi-step product development process.
Format your assignment consistent with APA guidelines
Assignment Requirements
(i)The purpose of the website should be outlined
(ii)The website the should be analysed using Webqual(Barnes and Vidgen,2011) and relevant accessibility measures.
(iii)The e-commerce operation should be critically evaluated using the Value Creation model of Amit and Zott(2001)especially pp503-511
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Assignment Requirements
Basically, you know who important is the Methodology Chapter in any thesis. According to that I need you to read carefully my Methodology (every thing has been written) just restructure it, write about the high level approach, clarify if the phenomenology is part of my research, discuss why I have been chosen types of methods than the others, how can the interviews and the questioners helps me and do not forget to add Table of Contents.
If you straggling with anything please let me clear it.
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Assignment Requirements
I sent to yours what i need
Hi there,
I want Formative Annotated Bibliography for the source of Kim and Benbasat which I have already used in my research, my research title is (the reason for using of online shopping of student college). the instructions for Formative Annotated Bibliography will be given. The reference for the source is
Kim, D. and Benbasat, I., 2003. Trust-related argument in internet stores: A framework for evaluation. Journal of electronic commerce research, 4(2), Pp49-64.
So, what you going to do is just do Formative Annotated Bibliography for the source of Kim and Benbasat by following the instructions down. If there any question you want to ask just let me know.
Formative Annotated Bibliography
Reference
Put the reference source here. Use the format for a print journal article.
Selection
In this section, you should say why you selected this source for reading:
Assignment Instructions
For this assignment you will become the CEO of a new company. You will begin by describing this new company. Write up a SHORT presentation or summary of one page or less answering the questions.
For your new company, you will need a description of the product or service.
Identify the market by answering the following questions:
Who could be your potential customers for this product or service?
Who could be your potential competitors for this product or service?
What information would you seek about potential customers and competitors—list questions you would want answered.
How will you find out this information—what kind of market research would you do?
What do you think are the growth possibilities for this company?
Here is a list of some example companies. You are not limited to these examples. These are only examples to help you develop your new company idea.
Example businesses:
Growing retailer of non-perishable consumer products (electronics and bo
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