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Archive for the ‘Marketing’
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Family Dollar Australia

The project has already been started, and if you remember, I asked you to write the Strengths and weaknesses. My new task is to do first the Opportunities: Professor insights-> for example product potential in Australia ->Different tastes of consumer -> Legal environment (how product can be sold easier)-> Political environment (Can be opportunity or threats) ex: Australia friendly to US products. My second task is to do the legal and political Environment. I attached the our project work that we have done so far, the Syllabus (You can find instruction of project at the bottom, and a sample project) (Pictures must be included like in the sample project)

Pricing Strategy

Imagine you have inherited a restaurant. The restaurant has been out of operation for a bit so this is a blank slate for you to start a new career as a restaurateur and to open a new restaurant. Imagine that you own a upscale restaurant. Write a six to eight (6) page paper in which you: Create a statement describing the value your restaurant will bring your upscale clientele. Determine the pricing strategy that will benefit your restaurant the most. Explain why you chose this strategy. Choose a value communication strategy that you will use to attract potential customers and keep customers coming back. You are contemplating adding a daily special that is unique from the regular menu. Decide and then justify your answer to whether it makes more sense to go upscale and offer a higher priced item than is on your current menu, the same price that aligns to the other menu items, or a lower- priced item compared to your current menu.

Strategic Management Analysis

Order Description Send me as a word document. Please find attached your feedback for the Strategic Management Analysis Confirmed results are also published on your E-vision portal. Regrettably, you have not passed this module and you will be required to resubmit this module in November 2016. Please note, this will be your final attempt to submit and pass. Kindly note, that supervision/Tutor support will not be provided as re submissions are based on independent studying. You will need to pay a re submission fee for the SMA module As we discussed, I have attached my previous Strategic Management Analysis coursework along with the tutor's feedback on the same. Please have a look and if you or the person in charge of my assignment needs any further assistance, please let me know.

Research Techniques

Assignment Requirements   Research the industry and competition for each of the fictional companies listed below: Fiona’s Flowers, a local florist Big Mike’s Bikes, a local bicycle shop Simply Divine Design, a home furnishings store Task Create a Mind Map and Word List for each of the following clients: Fiona’s Flowers, Big Mike’s Bikes, and Simply Divine Design. Samples of a Mind Map and Word List are presented in the assignment area. The Mind Map should show a minimum of 4 levels of branching for each company. The Mind Map should be created by hand. The reason yours will be created by hand is so you are able to focus on the development of the assignment rather than the technical aspects of setting up the document. Review the sample Mind Map. Notice how the first branch from the company name is basic, where as they branch out further we begin thinking more deeply about the idea itself. The further out the branches are, the less immediate the idea is to us. The Wor

Retail Management-Open University

Assignment Requirements   TMA 02 Cut-off date: 3 July 2014 Marketing communications are becoming increasingly important for retailers to reach their customers, where competition and increasingly more sophisticated customers ensure a more hostile trading environment. TMA 02 requires you to produce a report on the differing types of marketing communication tools which retailers could use to connect with their customers. TMA 02 consists of two parts. Marks are allocated as follows: l Part I – a report (90 marks) (a) Before any retailer can develop a marketing communication campaign, they need to understand the product that they plan to sell. This helps them understand the product's features and potential benefits that they might wish to communicate in their promotional campaign. Describe the details of the new product range that you are going to promote, giving an indication of its quality, design features, price and colour range. Word count: approximately 150 words. Part (a) ref

Activity 3 and Account of Learning Journey

Assignment Requirements   I will give u a example before i write and the request files that including structure, content and concept. It is like self reflection just need follow the what i give u and rewrite a activity 3(careful aim and objective should be more details not to wide) total 600 words and "Account of learning journey" 500 words. The log is a personal and analytical record of skill development gained through experiential learning. It is designed to encourage reflection on experience, and to enhance self-awareness. The objective of the log is to enable students to focus on the development of their personal and professional skills and to develop these alongside the more theoretical focus of the rest of the programmer. There should be evidence of personal reflection on any activity undertaken and evidence that you will do something differently as a result of reflecting on that experience.   Activity 3 - Either an activity you have undertaken in part-time

The Effect of Loyalty Program on Customer Satisfaction and Loyalty: A Study of Customer’s Perspective

Assignment Requirements: Dissertation Chapter - Literature Review   This part must be included these following topic - introduction (less than 200 words) - service marketing - customer satisfaction - customer loyalty program and customer loyalty - relationship between customer satisfaction and loyalty other topic which relate to the dissertation topic can be written Title The Effect of Loyalty Program (royal orchid plus program or Thai frequent fly program) on Customer Satisfaction and Loyalty: A Study of Customer’s Perspective Description of the problem to be investigated and why it matters An increasing number of loyalty programs is one of the most common phenomena observed in the practice of marketing companies on the market today. Objectives and tasks of loyalty programs determine the type of use of marketing instruments affecting the attitudes and behaviors of customers. Thus there is interest in the benefits of loyalty program and

Impact of emotional confidence on consumer purchase behaviour

Assignment Requirements   I need your help. I insist on you because you are knowledgeable on the research proposal. Please find me the gap ( I talking on real gap is on the literature) after develop the title according to the my professor instructions: 1) Find the real gap: The title of your project must reflect the context. Gap meaning is the missing element in the literature? -The choice of ipad was not accepted. do not use any device? - As well as hedonism was not accepted 2)Aims and objectives: Why this research significant? Real Gap? How your proposed research will fit in to the existing body of academic knowledge? 3) Context:The issue is around how emotional confidence influences consumer buying decisions and the context in the setting for the study. The context comparative studies or cross cultural could be suitable for this type of research.The consumer buying decision model also needs identification and how this links to emotional confidence needs further exploration.

How does the internal and external environment affects marketing

Assignment Requirements: Annotated Bibliography Write it based on references of a presentation you made earlier please. include the main definitions please.   Order Now http://zelessaywritings.com/order/

Blender Wars

Assignment Requirements   Choose either Blendtec or Vitamix brand -- the top tier Consumer (not professional) series blender and in 1 page articulate (as compared to the competitor brand -- the other one that you didn't pick) - What is the key value proposition of the product? - What are the unique selling points and key points differentiation? - What is the competitive advantage of your particular blender? - What problem does your product solve better than the competitor product? - Why should a consumer pick your product vs. the competitor in a head-to-head competition? - What do you believe are the most important marketing aspects of marketing this product? - What are the weaknesses of your product as compared to the competetor? How do you fight that weakness ? Prepare this as a memo summarizing your key points as the product manager for the head of marketing of your firm You may use other media to illustrate your points (links to videos and other information).