Wells Fargo Cross Selling Case
The Case Report is about the Wells Fargo Banking Scandal
This writing will be the middle part of a bigger case report of the Wells Fargo case.
The description of the report is attached.
My part is
- Mission and Vision of Wells Fargo
- Corporate Analysis (SWOT Analysis)
- What competitive advantage they have
- Key issues of the case
- Identification of Alternative Courses of Action (just mention that there are some but that we will cover more in detail in the next section)
This writing will be the middle part of a bigger case report of the Wells Fargo case.
The description of the report is attached.
My part is
- Mission and Vision of Wells Fargo
- Corporate Analysis (SWOT Analysis)
- What competitive advantage they have
- Key issues of the case
- Identification of Alternative Courses of Action (just mention that there are some but that we will cover more in detail in the next section)
