Current International position and strategies of Westfield
Current International position and strategies of Westfield
Need to write the Current international position + strategies of the company WESTFIELD GROUP.
o Where are they (Physical assets + Head office) (highlight they are not in Asian countries yet)
o What markets are they targeting (STP=segment target position)
o What strategies do they use (MEM)
o What is their competitive advantage
o Porters Diamond
o Stock exchange
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