Diversity in the Media

By successfully completing this assessment, you will demonstrate your proficiency in the following course competencies and assessment criteria:
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Competency 1: Describe theoretical ideas of power in relation to policy.
Discuss how minority and dominant groups are portrayed in a media piece in relation to the influence of power.
Discuss sociological concepts or theories appropriate for understanding the portrayal of diversity in the media.
Competency 2: Identify historical and contemporary influences of discrimination in U. S. culture.
Summarize a media piece using the sociological perspective on diversity.
Competency 3: Analyze the effects of social policy using aggregated data.
Analyze data that are appropriate for supporting or refuting the central tenets of media piece.
Competency 6: Apply in text the standard writing conventions for the discipline, including structure, voice, person, tone, and citation formatting.
Write coherently to support a central idea in appropriate format and with few errors of grammar, usage, and mechanics.

Deliverable
For this assessment:
Summarize briefly, in one or two paragraphs, the main events or issues presented in your media program or article and describe how they relate to cultural diversity studies.
Discuss how minority and dominant groups are portrayed in your media selection in relation to the influence of power. 
Consider the relative power of each group portrayed in your selection in society.
Consider how individuals in power influence decisions regarding how issues are portrayed. This can include corporate executives, lobbyists, special interest groups, or those who own a particular newspaper, channel, or media conglomerate.
Explain how two or more sociological theories apply to or can be used to provide insight about your media program or article. Examples of theories include:
Merton’s typology of prejudice and discrimination.
Noel hypothesis.
Blauner hypothesis.
Gordon’s theory of assimilation.
Human capital theory.
Theories of inequality (such as Marx’s or Weber’s theories of inequality).
Collins’ theory of intersectionality.
Park’s race relations cycle.
Structural pluralism.
Analyze data that are appropriate for supporting or refuting the central tenets of your media program or article.
If data (statistical information) is cited in your media selection, you may go to that source and analyze it yourself; then consult an additional source that supports or refutes the data presented.

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