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1- Identify themes,guidelines and challenges. where possible depend on fitzsimmons&fitzsimmons service management.

2- describe the organisation’s service package.

3- use the “strategic service vision” framework to describe the Organization in terms of target market segments,
service concept, operating strategy and service delivery system.

4- identify the service qualifiers, winners,and service losers or it.

5- use porter’s five forces model to assess its strategic position in its industry.

6- conduct SWOT analysis for it.

7- prepare a service blueprint for it.

8- what features differentiate this restaurant from the competitive and what competitive advantage they have?

9- what generic approach to service system design does the restaurant illustrate and what competitive advantages
does this design offer?

10- suggest other services that could adopt the restaurant’s service delivery concept.

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