MHM525 Marketing in Health Care
You are the marketing manager of a large health care organization. Your State has been damaged by a natural disaster, resulting in a mass evacuation of 300,000 people, now living in temporary housings.
- What services would you offer to these people?
- What promotional strategies would you use to promote your organization’s health care services to these people?
- How will their financial situation affect your pricing plan?
- What types of resources from your State could be utilized and included in your marketing plan?
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