Week 4 – Coursework

Read the case “Tactus Tackles Fund-Raising”
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Answer the following questions and/or statements in detail:
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1. Craig Ciesla and Micah Yairi eventually turned to friends and family for funding.%u0412 Should they have done that first?%u0412 What are the risks with raising money from such individuals? Explain in detail using sources and research.%u0412 Use credible sources to support and explain.
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2. What are the risks and benefits of waiting until they had been granted patents to ask for customer feedback? Explain in detail using sources and research.%u0412 Use credible sources to support and explain.
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3. The partners gave up equity in their company %u0432%u0402%u201C part of the ownership — to get help they needed.%u0412 Was this a good idea?%u0412 Why or why not? Explain in detail using sources and research.%u0412 Use credible sources to support and explain.
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4. Why do you think Ciesla and Yairi stuck it out, even with such bad luck?%u0412 What would it take for you to be so persistent? Explain in detail using sources and research.%u0412 Use credible sources to support and explain.

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