Social Media Management

**UPPER-LEVEL** COLLEGE CLASS ON MEDIA MANAGEMENT – use/cite all the resources (why they are connected) with critical thinking and clear writing

***Define terms of social media and social ethics
***Define demographics, age groups, and social economics and how social media targets them, why are certain demographics targeted

****Resources – use examples from all of them and make critial analysis of the topic:
– CHAPTER 2 AND 7 – Social Media Ethics Made Easy : How to Comply with FTC Guidelines (Joseph W. Barnes) https://ebookcentral.proquest.com/lib/osu/detail.action?docID=4653409&pq-origsite=primo

– https://www.nature.com/articles/s41599-020-00535-6

– Hidden in Plain Sight: Building Visibility for Critical Gender Perspectives Exploring Markets, Marketing and Society https://journals-sagepub-com.ezproxy.proxy.library.oregonstate.edu/doi/full/10.1177/0276146720952530

-Digital culture meets data: Critical perspectives
Fotopoulou, Aristea ; Thornham, Helen
Convergence (London, England), 2020-12, Vol.26 (5-6), p.1031-1036

-“Social media ethics made easy : how to comply with FTC guidelines”
Joseph W. Barnes

-Hidden in Plain Sight: Building Visibility for Critical Gender Perspectives Exploring Markets, Marketing and Society
Gurrieri, Lauren ; Previte, Josephine ; Prothero, Andrea Prothero, Andrea ; Previte, Josephine ; Gurrieri, Lauren
Journal of macromarketing, 2020-12, Vol.40 (4), p.437-444

-Rights, Wrongs, and the Space Between
Antony Lempert

-“Measuring social response to different journalistic techniques on Facebook”
Schmidt, Ana L ; Peruzzi, Antonio ; Scala, Antonio ; Cinelli, Matteo ; Pomerantsev, Peter ; Applebaum, Anne ; Gaston, Sophia ; Fusi, Nicole ; Peterson, Zachary ; Severgnini, Giuseppe ; De Cesco, Andrea F ; Casati, Davide ; Novak, Petra Kralj ; Stanley, H. Eugene ; Zollo, Fabiana ; Quattrociocchi, Walter
Humanities and Social Sciences Communications, 2020-12, Vol.7 (1)

-When I feel invaded, I will avoid it: The effect of advertising invasiveness on consumers avoidance of social media advertising
Niu, Xingchen ; Wang, Xuequn ; Liu, Zilong

 

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