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Analysis: Visual analysis does not merely identify what message an image sends but also examines how the creators of that visual go about sending that message.
When you examine the visual, you will find out that every technique employed falls under one or more than one of the three rhetorical appeals of ethos, pathos, logos. So, by default, your essay will consist mainly of your analysis of those three rhetorical appeals. In terms of ethos, which deals primarily with credibility, you will want to examine the creators name, brand name, or character employed in the visual: Their reputation or authority will either improve or detract from the visuals credibility and effectiveness. Logos is concerned with the logic of the argument: You will focus on issues such as how the visual is constructed (in terms of organization, composition, scale, perspective . . .etc.) and information/text included in the visual. The third appeal, pathos, deals with emotion: You should identify any attempts to evoke a particular emotion. The content of the visual, the use of color as well as scale and perspective for example, can be useful in addressing the visuals appeal to emotions. Ultimately, your thesis in the essay is whether these strategies are effective in conveying the argument that the visual is advocating.

analysis essay please write it without mention this words(ethos, pathos, logos) and I want my essay as simple as you can ( without strong synonyms and level ENGL.100)

 

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